ROAD MAP Marketing Automation Machine

ROAD MAP Marketing Automation Machine

Steps for preparation (workflow) in the customer club system:
1. Prepare the complete infrastructure of the customer club
2. Connect all the platforms of the organization to the customer club and data storage
3. Implementation of various data communication algorithms and data analysis (Data Mining) for Customer Segmentation
4. Determine Marketing Strategy for each segment of customers
5. Design and implementation of various campaigns according to the defined KPI and strategies of the organization
6. Analyze campaign results based on modified KPIs using Machine Learning
7. Improve system performance based on results and Optimizing Campaigns